MEKOM News

New at MEKOM: PUBLIC RELATIONS and MEDIA PLANNING.

In 2019 MEKOM expands its competencies once again and advances to become your full-service agency.

From now on we are your professional and proactive partner for public relations and media planning. We provide those two services on a national and international level.

The start is made by a Japanese high-end cosmetics company. Kanebo Cosmetics Deutschland GmbH has assigned us with their PR agendas, media planning and various marketing cooperations on behalf of the superprestige brand SENSAI as well as the luxury brand KANEBO. We implement all those marketing activities in Germany, Austria and the Netherlands.

MEKOM has also expanded its team to cover this new segment. Christine Umlauf, who has been responsible for PR and media for Kanebo Cosmetics Deutschland GmbH for many years, is now part of the team.

The new core competencies at MEKOM:

Public relations:

  • MEKOM develops communication concepts for product launches as well as marketing focuses.
  • We are your partner for private and corporate PR. We create customized press releases and interact proactively with media partners. Whether in terms of one-on-one meetings or national and international press events. Always in line according to your wishes and priorities.

Media planning:

  • The observation and analysis of national and international media is part of our daily business.
  • Based on your individual priorities and goals, we will develop a media plan and take care of price and placement negotiations as well as handling of the campaign management.

Marketing activities as part of the media cooperation:

  • In cooperation with selected media we develop special activities in order to find new customers for you.
  • We organise end consumer workshops and also accompanising those.
  • We connect customers to your brand through newsletters, which we do not call e-journals, because the content is very unique.

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